Anything but your run-of-the-mill healthcare brand, Well Infused is home to cutting-edge functional medicine in the calming aesthetic of a luxury spa. Founded by Dr. Staci Blume and Dr. Lacey Book, the franchise is redefining wellness with a holistic approach that tackles the root causes of health concerns. With locations offering services like IV vitamin therapy and hormone balancing, Well Infused empowers clients to live their best life.

A new era in holistic healthcare

Staci and Lacey launched Well Infused to shake up how healthcare is delivered. Forget cold, clinical exam rooms and quick fixes – this brand is all about combining deep medical insights with a luxurious environment you actually want to spend time in.  

The medically minded Dr. Blume explained: “We’re infusing functional medicine into a holistic healthcare practice.” The goal is long-term transformations that involve guiding clients through their health journeys.

Dr. Blume summed up the brand’s ethos: “We really believe in healthcare in a luxurious environment … nobody loves the sterile medical feeling when they’re talking about their health and trying to take control of it.”  

This commitment to both health and experience sets Well Infused apart. It’s healthcare that feels good and works as it should.

The power of continuity

“Most of the services we offer are done on a membership basis, not à la carte,” said Dr. Blume. Unlike traditional healthcare models featuring yearly check-ups and reactive repair, memberships at Well Infused support proactive self-care, enabling real health transformations in clients.  

Through annual memberships, clients access a customized mix of services that include functional medicine labs and therapeutic treatments, all under the guidance of qualified nurse practitioners and a medical oversight committee.  

Pioneering wellness with purpose and recognition
Drs. Staci Blume and Lacey Book, the visionary founders of Well Infused, clinched the top spot at Zenoti’s Deep End competition during Innergize 2024.

In a Shark Tank-style contest, Staci and Lacey impressed a panel of industry veterans with their groundbreaking blend of functional medicine and luxury spa experiences. Their commitment to long-term client health and innovative healthcare delivery earned them the $50,000 grand prize, which they planned to invest in expanding their franchise.

With a mission to redefine wellness and inspire positive lifestyle transformations, the win cemented their position as leaders in the beauty and wellness industry. Bravo, Drs. Blume and Book!

Tech that elevates

A software platform that’s up to the job is non-negotiable for a company as forward-thinking as Well Infused.

“We onboarded with two other EHR platforms before Zenoti, and neither could handle how we structure our memberships,” shared Dr. Blume. Zenoti’s flexibility in accommodating annual membership plans made it the obvious choice.

Not only has Zenoti streamlined the membership setup process, but it has also simplified Well Infused franchise management through centralized oversight. “We couldn’t live without it [centralized oversight],” said Dr. Book who called doing it manually “a nightmare.”

A vision for the future

“People are looking for alternatives to traditional medical care,” said Dr. Blume, highlighting existing demand. On the supply side, doctors, nurse practitioners, and others who wish to serve these individuals have few options in traditional setups. “As those practitioners find homes, that industry is only going to grow further,” she added.

Dr. Book mentioned the paradigm shift of “people wanting to take control of their health and do things that create longevity – to look better, feel better and live better.” Well Infused is poised to deliver both luxury and science to these clients.

From revolutionizing healthcare delivery to expanding through franchising and tech innovation, Drs. Blume and Book are building a life-changing wellness ecosystem. If this is what the future of health looks like, we’re here for it.

Seeking software for wellness franchise management? Check out Zenoti.

Photo L-R: Staci Blume and Lacey Book of Well Infused

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Gita Mani
Senior Content Specialist
Gita Mani
Senior Content Specialist

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