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For more than 40 years, Hair Cuttery has served as the chosen destination for on-trend hair care and styling. Founded as a family business in Washington, D.C., the brand sets store by its people, offering a vibrant, supportive culture. With guests and stylists often staying loyal to the company for decades, Hair Cuttery is home to family-like connections. But what fuels their success? A unique mix of people-first values and cutting-edge technology.
Unlike some other salon brands, all of Hair Cuttery's 500+ locations are company owned rather than franchised. This structure allows salon staff to focus on what they do best – provide excellent service without the burden of administrative tasks.
Hair Cuttery CTO Tim Lemieux explains that their salon leaders are “stylists themselves that also work behind the chair. Management and administration are kind of a second priority to them." Through Zenoti, much of that work is handled at the corporate level, making a difference in day-to-day operations.
“We had to work with Zenoti to improve organizational-level functionality," says Tim, "but at this point, it's fairly easy for a small staff at our corporate office to manage SKU creation, salon setups, online booking, and all the other functionalities we use.”
The Hair Cuttery experience includes enhanced scheduling options for customers. With online booking and an emphasis on rebooking, the brand serves today’s clients in ways they expect. Through Hair Cuttery’s mobile app and web interface, booking a cut, color, or blowout has never been easier.
“Our app interfaces with Zenoti, offering a convenience to the guests that our previous systems just didn’t have,” shares Tim. Now, whether you’re planning your next appointment from the comfort of your couch or rescheduling on the go, the process is seamless. Walk-in guests enjoy similar ease, with Hair Cuttery’s queue system handling in-salon check-ins efficiently.
Before Hair Cuttery modernized its systems, adding new stores wasn’t easy. However, Zenoti changed that. Over the last few years, the company has not only refined its systems but also streamlined its processes to make rapid expansion possible.
Today, setting up a new Hair Cuttery location in Zenoti is quick. “It takes very little equipment because it’s cloud-based,” Tim explains. “We just create an internet connection, have a couple of PCs and an iPad that are browser-based, and we can light up a store very easily.” This flexibility ensures that new locations can launch quickly while staying operationally smooth.
Stylists are the heart and soul of Hair Cuttery, and their happiness directly impacts guest retention. That’s why the MyZen app has been game changing. Staff love it because it gives them same-day access to tips they earn, a welcome shift from the previous system with a wait of two or three days.
The app doesn’t just speed up payouts; it also solves practical challenges like managing cash flow. Previously, stylists were paid tips from the register, which required constant replenishment of cash reserves. Thanks to MyZen, this is now a problem of the past.
Even though Zenoti provides a powerful back end, Hair Cuttery’s tech reflects its visual identity and inner workings.
“We built our own app and website interface using Zenoti APIs,” says Tim. “It allows us to use the power of Zenoti but create a front end that very much matches our brand and our particular business processes.”
Hair Cuttery’s digital tools cater to the full range of their guests’ needs, from quick walk-ins to scheduled color appointments. This blended approach ensures every guest finds the experience they’re looking for.
Tim says he couldn’t live without the insights Zenoti delivers. “It gives me a view to the business that is difficult for systems overall to provide. I can take a look at our stores through the Zenoti system and drill from the org level all the way down to a district, and all the way down to a particular store, and all the way down to a particular stylist,” he says.
A Redshift database provides access to Hair Cuttery data within Zenoti, allowing Tim to integrate this information with other datasets for customized analytics. This kind of visibility is crucial when managing a brand with hundreds of locations.
The platform’s extensive capabilities were a major factor in Tim’s decision to adopt it. “I’ve touched – either in demo or actually used – almost all of the systems out there,” he says, “and Zenoti provides probably the broadest amount of functionality that I’ve seen.”
Between lessening administrative burdens at the salon level, enabling scalability, and improving the experience for both stylists and guests, Zenoti has changed how Hair Cuttery operates, positioning a beloved brand for continued growth in the decades ahead.
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